Trade shows are noisy, crowded, and competitive. If you want your booth to stand out and keep attendees engaged, you need more than brochures and giveaways — you need something that drives people in. Our clients consistently see increased booth traffic, higher lead conversion, and stronger post-show follow-up, because people remember the fun and the brand behind it.
People don’t just walk past our setups — they stop, play, and talk. Our racing games are hands-on, fast-paced, and impossible to ignore. Even better, attendees stay longer and come back more often, giving you more time to make connections.
All of our equipment — cars, tracks, simulators, signage — can be custom-branded with your logo, colors, or individualized messaging. Having a Races2U booth isn’t just entertainment — it’s a fully immersive brand experience that ties directly into your marketing goals.
Worried that your trade show space isn’t big enough to fit a truly amazing racing experience? Many of our solutions fit into a standard 10×10 booth, making them ideal for companies that want maximum impact without maxing out their budget or space.
Our professional team handles setup, operation, and teardown — so you can focus on meeting prospects. We understand convention logistics, and know how to work with (or around) facility labor.
We frequently set up our activations at major trade shows, conventions and conferences around the country. You will frequently find us in Orlando, Miami, New York, Chicago, Dallas, Washington D.C., New Orleans, San Diego, and more. We are Las Vegas trade show specialists and have set up in virtually every major facility on and off the strip.
Races2U has won many awards for their fun and engaging events. Check out our reviews.
How much is one client worth to you? Our racing activations start as low as $2,000.
Turn your spectators into brand ambassadors as they share their experience on social media with your brand colors and logo in the forefront.
No matter who you're trying to impress, our racing entertainment is designed to engage all the senses.
Indoors or outdoors. Big spaces or small ones. Our equipment can be set up anywhere you need.
Competing against coworkers. Cheering each other on. Having fun with your inner child. People remember their racing experience.
A slot car track can be setup in as little as a 10×10 area. So can 2 simulators. Be aware though that neither option leaves a lot of space for much else. A small slot car track requires at least 5’x8′, and a typical simulator footprint is 30″x 5′. RC cars need a little more space, at least 15’x10′. Of course, the more space you have, the more flexibility you have with options and design.
While we do have a minimum of two thousand dollars and a minimum time of 2 hours for any of our activations, many of our activations last a full day or several days, and can cost several thousand dollars. The slot cars are the least expensive option, with a full day often costing $3000 or more. RC racing is similarly priced. Simulators vary by the complexity of the rigs, and can be between $1,200 to $20,000 a day per unit, with a 2 unit minimum on the lower end sims.
Races2U has been doing events for over 15 years, and we have setup/breakdown down to a science. We do most of our prep work before we even show up on site. Because of this, we can set up almost any of our activations in under an hour, and breakdown takes even less time.
Measuring your ROI is easy with Races2U. We have the ability to keep track of who raced, how long they raced, the winners, and total participants for the entire event. And that doesn’t even take into consideration all the spectators.
Click on the logos above to see pictures or videos of their events
Trade show booth activations priced starting as low as $2,000.00