How can Races2U bring you more leads, conversions, and business?
Gamified activations can draw up to 5× more attendees than passive booths, as they lower “approach anxiety”, offer a break from traditional marketing, and leverage the “crowd effect” (where watching others play naturally draws more onlookers). [1, 2, 3, 4]
Using games at your booth yields several measurable benefits: [1]
- Extended Dwell Time: Keeps attendees engaged instead of walking by. Most of our activities last between 3 and 5 minutes, and over 90 percent of the participants stay the entire time.
- Lead Generation: Requires a quick participant registration to capture valuable contact details. Participants want to register as they want to see their name at the top in a competitive environment.
- Higher Brand Recall: Makes your product more memorable through active, experiential learning. [1, 2, 3]
- Additional Publicity: Our unique and exciting activations are frequently captured on photo and video and shared on social media, with client logos prominent in the foreground.